White Hot: The Rise & Fall of Abercrombie & Fitch
“Selling exclusivity comes at a price.”
Documentary
All the cool kids were wearing it. This documentary explores A&F's pop culture reign in the late '90s and early 2000s and how it thrived on exclusion.
VIBE
A deeply uncomfortable, yet fascinating, look back at a brand that defined cool for a generation. It’s a cringe-inducing, infuriating dive into the exclusionary practices that fueled its meteoric rise and inevitable fall.
cringeynostalgicinfuriatinguncomfortablesteadydocumentaryarchival footagetalking headsidentityclassracismconformity
racismfashionmale modeldiscrimination
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